ThruText is a peer-to-peer texting tool that allows campaigns and organizations to text their contacts at scale. Since 2016, ThrutText has helped over 1000 organizations send over 250 million messages.
- Call Tool, Canvassing, Peer-to-Peer Texting
ThruText
Peer-to-Peer Texting
Compared To
ThruText functions similarly to other peer-to-peer texting platforms in that you can have peer-to-peer conversations with contacts within a platform, but its user-centered design, speed, and efficacy set it apart.
Meant for
Progressive political campaigns, advocacy groups, non-profits, unions, membership-based organizations, and schools/universities.
Problem it Solves
In such a loud communication environment, ThruText helps progressives break through the noise and actually reach their contacts directly and quickly while also collecting the necessary data to keep the conversations moving forward at the right time.
Use Case
A local political campaign uses ThruText to ID possible supporters. After seeing discovering how many supporters they have across their city, they use ThruText to recruit volunteers for canvassing and phone banking. When election day is near, the campaign texts supporters reminder to vote and on election day continue outreach by monitoring volunteers at polling stations across the city.
Biggest Drawback
ThruText doesn’t have static numbers, instead, it rents numbers for users to use during the course of their texting campaign, meaning it’s not possible for a user to keep the same phone number across different campaigns, even if texting the same person in a new campaign.
Does it Sync with NGPVAN?
Yes, ThruText has a two-way VAN sync that allows users to push their VAN contacts directly into ThruText from VAN. The second part of the integration allows users to sync their VAN survey questions, activist codes, shifted events, and more into ThruText and as that data is recorded, the results are sent back into VAN in real-time.
Pricing
$$$$$
How Much Does this Cost?
ThruText costs 8 cents per outbound message with a one-time $100 set-up fee. Significant discounts are available, beginning at 100K messages. Pricing is publicly listed here: https://www.getthru.io/politics-pricing
The Digital Tools Assessment is produced by ACRONYM and powered by Arena
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